Why, you'd don Jeffrey Eugenides' billboard-famous vest...
And then you'd make your own billboards....
You'd buy ads on literary websites....
And hope that people would notice! And that it would go viral -- or, as your mother says, "virile!"
By golly, it's The Next Vest Thing!
When a smart reader suggested showing up in a vest to one of my readings, I thought, well, that deserves a prize!
Like, perhaps, a cute tote bag!
Or an adorable beach towel!
My tour dates are all right here...and, of course, you can pre-order your copy of THE NEXT BEST THING!